Madmimi vs mailchimp
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I decided to write a brief comparison between madmimi and mailchimp,madmimi and mailchimp are one of the best free email marketing service presently!
SITE FRIENDLINESS
I think for a lot of basic newsletters, with less technically inclined owners, Mad Mimi is the easier service to navigate, and won’t have you pulling your hair out. They’ve simplified a lot, and if you’re OK with a basic template as well as sign-up forms, you’ll probably find the fancier features easier to delve in to.
AUTORESPONDERS
Both Mailchimp and Mad Mimi allow you to create ‘classic’ autoresponder campaigns,However Mailchimp’s autoresponder functionality is a bit more sophisticated, in that you can set up autoresponders based on other actions taken by users – for example, clicking on a particular link in an e-newsletter, opening it or purchasing a particular product.
I think for a lot of basic newsletters, with less technically inclined owners, Mad Mimi is the easier service to navigate, and won’t have you pulling your hair out. They’ve simplified a lot, and if you’re OK with a basic template as well as sign-up forms, you’ll probably find the fancier features easier to delve in to.
AUTORESPONDERS
Both Mailchimp and Mad Mimi allow you to create ‘classic’ autoresponder campaigns,However Mailchimp’s autoresponder functionality is a bit more sophisticated, in that you can set up autoresponders based on other actions taken by users – for example, clicking on a particular link in an e-newsletter, opening it or purchasing a particular product.
Mad Mimi wins it here, coming in considerably cheaper than Mailchimp . For example, if you have 5000 subscribers, it will cost you $27 per month with Mad Mimi to host and send unlimited emails to this database, which comes in a whopping $28 per month cheaper than Mailchimp (who charge $55 for the same privilege). Work the total costs out over the course of a year and you'll really appreciate the difference in pricing.
FREE PLANS
Both Mad Mimi and Mailchimp offer free plans.Mail chimp wins it here, Up until recenty, Mad Mimi’s was the more generous of the two - allowing you to store up to 2,500 subscribers and send them up to 12,500 emails; equivalent figures are 2,000 and 12,000 for Mailchimp. This makes Mailchimp an instant winner when it comes to the free plan side of things (although bear in mind that its free plan does not include use of autoresponders and some other useful features).
TEMPLATES
With Mad Mimi, you don’t get templates so much as ‘themes’ – colour schemes that you can apply to one basic (but pleasant) template. Mailchimp on the other hand comes with hundreds of templates - some pretty great, some pretty cheesy - that you can adapt to meet your needs (or you can start with a blank template if you prefer). With both approaches you will generally need to import your own graphics anyway, and in this case you may actually find that Mad Mimi’s ‘clean’ template works a little better (or gets you to a finished design slightly more quickly) than starting off with a fancy Mailchimp one only to mess it up by trying to squeeze your own logo into it.
Both tools provide easy to use drag-and-drop style editors to help you edit your template, with Mailchimp’s being the more flexible (albeit slightly fiddlier) of the two, allowing you to create a greater number of layout styles (for example, you can add image groups, buttons and boxed text in Mailchimp; Mad Mimi doesn’t offer any of these options).
Both Mailchimp and Mad Mimi's email templates are responsive, meaning your e-newsetters should appear correctly on both desktop and mobile devices.
INTEGRATIONS
Both Mailchimp and Mad Mimi allow you to embed sign-up forms into your website and as such you should be able to incorporate either service into your site or social media presences easily (both services allow you add a Facebook sign up tab with a minimum of fuss too).
When it comes to third party integrations though, Mailchimp comes up trumps again; far more online services and products offer direct integrations with Mailchimp than Mad Mimi. That said, there are quite a few key products that integrate directly with Mad Mimi, including Etsy, Bigcommerce, Salesforce and Zoho. And of course in many instances you can use Zapier to create workarounds for products that are not directly supported by Mad Mimi.
